These are the years of the Dolce Vita, Rome feeds on myths and icons. Via Veneto is the crossroads of the international jet set, here Fernanda Gattinoni sets up her own atelier. Destined to become the meeting point of the most fascinating women of the Rome aristocracy and Hollywood actresses, all enchanted by her creations.

From Anna Magnani to Bette Davis, from Gina Lollobrigida to Ava Gardner, Liz Taylor, Audrey Hepburn and Anita Hekberg. TV artists of the time entrust their look to the Gattinoni maison: Mina, Delia Scala, Alice and Ellen Kessler.